ASPEN IDEAS FESTIVAL PROGRAM GUIDE
In a time when most conferences were going “digital” only the Aspen Institute asked that KVD design a program for the Aspen ideas Festival to reflected the look of icons and buttons of a mobile device filled with Apps. In addition to a mobile app, this physical program was interactive as well, users could scan QR codes to take them to festival updates.
The program was printed on vibrant texture recycled stock and die cut to reveal icons for the different festival programs, the same icons were used on the mobile APP and on iTunes University.
