Sometimes the best solutions are the simplest. When Stella’s pickles wanted a simple affordable solution for labeling their pickles, we knew that custom jars and fancy packaging was not an option. Kissane Viola Design decided the best solution was to design a classic “New York Style” pickle label that could easily be placed in the lid of a mason jar. What they got was a classic boutique design.
As Stella’s pickles continues to be more creative with their pickle flavors, the classic design is expanded. Using the same design with alternating colors is often the best solution to keeping a brand fresh as it builds recognition.